Guest Blog at TonyLeeHamilton.com

Do you have something to share and want to grow your website traffic? Is your website new & needing visitors? Have you ever thought about becoming a guest blogger? What is a guest blogger & how to benefit from guest blogging? That’s a question that many business friends have asked me in the past & I’m glad to share my perspective on this subject.

Guest blogging benefits all involved, it generates traffic for the blogger but also creates content for the website owner. The key is for the content to be original as well as valuable and relevant to the audience. Here at TonyLeeHamilton.com we share reviews on businesses so as long as you have an online business, you’ll qualify for & benefit by being a guest blogger here.

How to find Guest Blogging Sites

I’m not saying that finding a site that allows guest bloggers is impossible, it’s just not as easy as it may sound. Most sites that do allow guest bloggers have many requirements as well as charges associated with their service. Finding a quality site that allows guest blogging without charging an arm & a leg are far and few between! I’m not trying to intimidate you or deter you from trying, I’m just being realistic. Yes, contact a site that you want to guest blog on and find out if they are interested in having you write an article that would be mutually beneficial.

The absolute best sites to contact are sites that you don’t compete with, it’s better to identify sites that compliment your site so that it’ll be a benefit to all involved. Also when contacting another website owner about becoming a guest blogger, you may want to offer for them to guest blog on your site as well. Make sure that you have both gone over the structure and ground rules of the blog posts prior to finalizing a deal with each other.

Guest Blogging for BackLinks Link Building

Definition of link building

Link building is the procedure of obtaining links from other websites to your very own. A link (normally simply called a link) is a way for users to navigate between pages on the internet. Search engines utilize links to creep the internet; they will crawl the links between the specific pages on your website, and also they will creep the links in between whole websites. There are several techniques for developing links, and also while they differ in problem, Search Engines have a tendency to concur that link building is just one of the hardest components of their tasks. Several Search Engines invest the majority of their time attempting to do it well. Because of that, if you can master the art of developing premium links, it can truly put you ahead of both other Search Engines as well as your competitors.

Why is link building crucial for SEO?

The composition of a hyperlink

In order to recognize the relevance of link building, it’s crucial to initially recognize the essentials of how a link is created, just how the search engines see links, as well as what they can analyze from them.

Begin of link tag: Called a support tag (for this reason the “a”), this opens the link tag as well as informs search engines that a web link to something else will comply with.

Link reference place: The “href” represents “link referral,” as well as the message inside the quotation marks suggests the URL to which the web link is directing. This does not always have to be a website; it could be the address of a picture or a document to download. Sometimes, you’ll see something aside from a URL, beginning with a # indication. These are neighborhood links, which take you to a various area of the web page you’re already on.

Visible/anchor text of link: This is the little of message that users see on the page, as well as on which they require clicking if they wish to open the link. The message is usually formatted in some way to make it stand out from the message that surrounds it, typically with blue color and/or highlighting, indicating to customers that it is a clickable link.

Closure of link tag: This signals the end of the link tag to the search engines

What Backlinks do for SEO

There are two basic manner ins which the search engines utilize links:

To find brand-new web pages

To aid determine how well a page ought to rate in their outcomes

As soon as search engines have actually crawled pages on the web, they can extract the web content of those pages as well as include it to their indexes. By doing this, they can choose if they feel a web page is of adequate top quality to be rated well for appropriate keyword phrases (Google created a brief video clip to explain that process). When they are choosing this, the search engines do not simply take a look at the content of the web page; they additionally check out the number of links pointing to that web page from outside websites and also the quality of those external websites. Typically speaking, the more premium websites that link to you, the most likely you are to place well in search results.

Links as a ranking aspect are what permitted Google to start to control the search engine market back in the late 1990s. One of Google’s owners, Larry Page, developed PageRank, which Google used to measure the high quality of a web page based partly on the number of links indicating it. This metric was then utilized as part of the total ranking algorithm and came to be a solid signal due to the fact that it was a very good mean of determining the quality of a web page.

It was so efficient due to the fact that it was based upon the suggestion that a link might be seen as a vote of self-confidence regarding a page, i.e., it wouldn’t obtain links if it really did not should have to. The concept is that when someone links to one more website, they are efficiently saying it is an excellent resource. Otherwise, they would not link to it, much in the same way that you wouldn’t send a buddy to a negative restaurant.

Nevertheless, Search Engines quickly discovered how to adjust PageRank and also search results for chosen keywords. Google started actively looking for methods to find websites which were manipulating search results, and started rolling out normal updates which were particularly targeted at removing websites that really did not be worthy of to place.

This has actually also caused Google starting to mark down a variety of link building techniques that were formerly considered penalty, for instance, submitting your website to internet directories and also getting a web link in return. This was a strategy that Google actually suggested at one point, yet it ended up being abused and also excessive used by Search Engines, so Google quit passing as much value from that kind of links.

Much more lately, Google has proactively penalized the positions of websites that have actually tried such overuse of these techniques– usually described as over-optimisation– in their link building. Google’s routine Penguin updates are one such example. Knowing which link building strategies to stay clear of as well as stay within Google’s standards is an essential topic that we’ll go over later in this overview.

We do not understand the full formula that Google utilizes to identify its search results page– that’s the firm’s “secret sauce.” Despite that fact, the basic agreement among the SEO community (according to the 2015 Moz search ranking variables study) is that links still play a huge role in that formula.